If i manufactured ice cream, and perhaps i should, my brand would be called “Chock full of Stuff” (or, alternately, “Hella Stuff” but only on the west coast. the east coast version: “Mad Stuff” ) and It would be mostly the things one finds in ice cream, only a lot more of them. Ridiculously so.
For example, my version of Cookies n Cream would be entire sandwich cookies loosely held together by ice cream.

In other news (yes, I, for one, call ice cream pipe dreams “news.”), a photographer friend of ours is working on his portfolio and shot some great pictures of our little drool machine. They can be found here http://www.flickr.com/photos/edmdusty/sets/72157606447825572/show
You should check out his other work and hire him for all of your photographic needs.